Search Engine Optimization is the set of processes involved in making a web site or page list as high as possible in search engine results pages for a given set of keywords.  It involves many factors such as page & site structure, content, external links and mentions, local/geographic factors, brand recognition and more. If you are new to SEO, READ HERE.

Bringing your website or youtube video to the very top by organic means will mean you’ll be laughing your way to the bank =)

I will get straight to the point.

By sharing TOP timeless and ageless strategies for SEO / Digital Marketing:

  1. Understand your own business niche and target audience. Understand your target audience Behavior. For great SEO results, Dont’ just focus on search engines but focus on your target audience, and giving them information, (If you focused right, this will take care of primary Keyword identification, pagespeed, UI /UX experience, bounce rate).
  2. Develop a good quality, fresh and unique content strategy. This should include Title, Meta Description, H1 and Content for pages/posts and blog. (this will take care of On-page SEO )
  3. Focus on couple of social media platforms, and try to drive targeted traffic to your website from social media. To remain focused, don’t go after too many platforms, just be persistent with right platform related to your business. Also try to get into blog marketing for promoting your blog. (this would take care major part of Off-page strategy)
  4. Influence marketing – there is nothing more valuable then contact with people who already have popular website. Do not try to ask them to promote you, better option is to to some ego-bait stuff (like interview) with them ) then ask them for guest blog.
  5. In depth articles: try using the 10x rule where you try to write things 10x better then everyone else.Basically, the criteria for 10 times better than what anyone else is doing is doing the following:-
    • It has to have great UI and UX on any device.
    • That content is generally a combination of high quality, trustworthy, it’s useful, interesting, and remarkable. It doesn’t have to be all of those but some combination of them.
    • It’s got to be considerably different in scope and in detail from other works that are serving the same visitor or user intent.
    • It’s got to create an emotional response. I want to feel awe. I want to feel surprise. I want to feel joy, anticipation, or admiration for that piece of content in order for it to be considered 10x.
    • It has to solve a problem or answer a question by providing that comprehensive, accurate, exceptional information or resources.
    • It’s got to deliver content in a unique, remarkable, typically unexpectedly pleasurable style or medium.
  6. Combine techniques – It is a mix of skills you already know, but from your perspective. For example you can try to check volume of keywords trough Google PPC and Bing PPC program then make new content map strategy. Or Dropshipping with a Youtube strategy.

There is a ton of tools I love to use every single day. Here is a quick list to help you on your money making path:-

  • Google Webmaster tools
  • Google Analytics
  • Rank tracking
    • Google Search Console
    • SEO Monitor
    • Authority Labs
    • AMZ tracker
    • Positionly
    • SEMrush
    • WebCEO
  • Link building
    • Buzzstream
    • Buzzsumo
    • Content Marketer
    • LinkMiner
    • Haro
    • Much rack
    • Rmoov
    • Pitchbox
    • Ahref
  • Technical SEO
    • Google analytics (look at LP CTR)
    • Google Search Console
    • WooRank
    • Panguin Tool
    • Website Penalty Indicator
    • SEO Monitor
    • Whitespark
    • Yoast SEO plugin if you use wordpress
    • SEMrush
    • Neil Patel’s QuickSprout WS Analyzer
  • Keyword research
    • Google Keyword Planner
    • SECockpit
    • Seed Keywords
    • SEMrush
    • SpyFu
    • Upcity
    • Ahrefs
  • Backlink Analysis
    • Upcity
    • Ahref
    • Linkody
    • Bright Local
    • Sistrix
    • Kerboo
  • CRO
    • Hotjar
    • Crazyegg
    • Kissmetrics
    • Google Analytics
    • Sleeknote
    • Surveymonkey

It is possible to achieve outstanding rankings with near to no budget. Focus on one particular topic or phrase enough to rank higher—put all efforts on one smaller area instead of your entire site. But where to start? To find out exactly where you should invest your time, find your keywords and focus, focus, focus.

Use your prime keyword and expand slowly. Expand it into phrases where you rank for. Start by filtering out your brand, and then look for phrases you almost rank for and focus on optimizing them – and only them. It’s always better to rank one page one on one or two phrases than ranking on page two with ten phrases.

So take that one thing and really optimize and improve it. Add more text, more pictures, indicate relevance, add quotes, and statistics – make that page the best page in the world!